Concept Korea FALL 2015 collection Runway Show MERCEDES-BENZ FASHION WEEK IN New York

February 13, 2015


Funded by the Korean government and supported by a powerhouse of fashion’s elite, Concept Korea returned to Lincoln Center on February 13th, 2015 to show Fall/Winter 2015 collections, marking its eleventh season showing at New York Fashion Week. This season’s showcase represented the best of both men’s and women’s Seoul based fashion  designers: Beyond Closet by Taeyong Ko, LEYII by Seunghee Lee and Resurrection by Juyoung Lee.

From K-Pop to K-Beauty, there is no denying the talent and intrigue pouring out of South Korea in the past decade. Most recently, South Korean fashion designers have taken the industry by storm, creating a K-Fashion phenomenon that has quickly placed Seoul on the international fashion map.

Since 2010, the program has brought rising design stars from South Korea into the New York City spotlight, providing a global stage for the country’s tremendous talents.

Over the seasons, Concept Korea has garnered the attention and support of New York’s fashion elite. This seasons designers were selected by a panel of style experts including: FERN MALLISfounder of New York Fashion WeekAVRIL GRAHAM, Executive Fashion & Beauty Editor of Harper’s Bazaar, NICOLE FISCHELIS, Macy’s Vice President and Fashion Director, STEPHAHNIE SOLOMON, Fashion Director of Lord & Taylor, SIMON COLLINS, executive fashion consultant for WME/IMG and PHILLIP BLOCHStylist and fashion expert.

**Notable attendees included: FERN MALLIS, MISS JAY ALEXANDER, JESSICA MINH AHN, BRUCE PASK, ERIC JENNINGS & NICOLE FISCHELIS. Makeup was done by Janell Geason for AVEDA, hair by Jon Reyman for AVEDA and nails by Victor Amos at MLM Represents.

THE DESIGNERS

BEYOND CLOSET by Taeyong Ko

The concept behind Beyond Closet’s Fall/Winter 2015 collection is “New Orange Boy,” which is a Korean term that was used to describe the excessive consumption of wealthy offspring in Gangham (Seoul’s most lavish neighborhood) in the 1990’s. This generation was notorious for their debaucherous ways and exorbitant purchases of luxury goods and vehicles. Beyond Closet reinvents this notion, contrary to the old “Orange Boy,” “New Orange Boy” represents the new generation of youth independent of family riches who strive to live their own lives.

Beyond Closet, designed by Taeyong Ko is a menswear brand representing classic items reinterpreted for men in their twenties and thirties. The collection is a mix of practical, sophisticated and distinguished pieces. www.beyondcloset.com.

LEYII by Seunghee Lee

LEYII’s Fall/Winter 2015 concept is “Pur-Ensemble,” which combines the word ‘Pur’ meaning pure and ‘Ensemble’ meaning to be in harmony.  LEYII’s pieces are an expression of her balance of construction, detail and fabric. Her Fall/Winter collection showcases LEYII’s contemporary and minimal sensibilities. www.leyii.kr

RESURRECTION by Juyoung Lee

Resurrection’s “New Post Punk” Fall/Winter 2015 collection emulates the designers’ unconventional sensibility. Resurrection makes a bold statement with her exquisite tailoring and juxtaposition of materials such as leather, fur, high-tech fabric and gold and black color blocking.

Resurrection by Juyoung Lee is inspired by functional fashion and the transformative power of clothing. The brand is edgy, sexy and uses lace, zippers and translucent fabrics juxtaposed against masculine shapes to create a wearable, yet clever line.The VIP followers of the brand include Lady Gaga, Marilyn Manson and the Black Eyed Peas.www.resurrectionbyjuyoung.com

Seunghee Lee is a Korean, London based designer. Seunghee moved to London at an early age and graduated from London College of Fashion with BA First Class Honor Degree in womenswear. Following her BA Graduate show, she completed her MA in womenswear from Central Saint  Martins School of Art and Design. After successful MA graduation, she took charge of several collections for Samsung Fashion Department then worked as the creative director at a bespoke tailoring house.She collaborated with photographer Giles Bensimon for Elle Korea Magazine April 2009.

ABOUT CONCEPT KOREA

Concept Korea is a collaborative project to promote Korean fashion designers and assist them in their attempts to break into the U.S. fashion market.  Concept Korea is organized by the Ministry of Culture, Sports and Tourism of The Republic of Korea and Korea Creative Contents Agency. Concept Korea bgan of 2010, and this F/W 2015 season marks the organization’s eleventh time showing at New York Fashion Week..  www.conceptkorea.org

SOURCE – VITALPHOTO nyc